Marketing Systems & Operations
I build the systems that bring customers in, and I design what runs through them.
Twenty years across brand, campaigns, and the software underneath. Eight of them running my own shop, where the market told me every weekend whether I was right.
St. Louis Metro • collinsville, IL • Open to Hybrid and remote
CASE STUDIES
ServiceOps Command Center
Built the daily operations layer for a 15-technician contractor. Twenty-four screens over the ServiceTitan API, with call transcription, sentiment scoring, and missed-opportunity alerts.
Ehret Plumbing, Heating & Cooling • solo build
servicetitan api • node • gohighlevel • 2024-2026
A Paper tornado
Bought a print shop with no data in it. Built the systems it needed, walked out of a price war, and paid out $75,000+ to schools and teams across 450+ fundraising stores.
Grounded ink and thread • owner
printavo • Shopify • dropbox • 2016-2024
WHAT I DO
BRAND
Identity systems, packaging, print and digital collateral, art direction that holds up across every place a company shows up.
CAMPAIGNS
Google Ads, Meta, Local Services Ads, email and landing pages. Built around a conversion path, measured against revenue.
AUTOMATIONS
CRM Builds, API integrations, reporting, and automation that removes the retyping nobody was wanting
ABOUT
I am a marketing strategist who builds what he plans. Twenty years across design, web, and marketing operations, ten of them running my own shop.
The pattern I keep finding: a company buys good software and never finishes absorbing it. Somebody is retyping the same information into a second system every afternoon and nobody has counted the hours. I find those gaps and close them, and I do the brand and campaign work that runs on top.
EXPERIENCE
CREATIVE MARKETING STRATEGIST
GROUNDED MARKETING AGENCY
2025 - CURRENT
BUSINESS SYSTEMS ANALYST & DIGITAL STRATEGIST
Ehret Plumbing, Heating & Cooling • solo build
2024 - 2026
OWNER / DESIGNER
GROUNDED INK AND THREAD
2016 - 2024
DIRECTOR OF TECHNOLOGY & CREATIVE SERVICES
CORNERSTONE CHRISTIAN CHURCH
2009 - 2016
PROJECT ACCOUNT MANAGER
NETWORK SOLUTIONS
2007 - 2009
AD DESIGNER
BELLEVILLE NEWS-DEMOCRAT
2006 - 2007
CONTACT
Hiring for a role where the creative work
and the systems work sit in the same job?
That combination is the whole point of my résumé, and it is unusual enough that it is easier to show than to describe. Send me the posting and I will tell you honestly whether I am the right fit.
Ryan Wisnasky • Creative Marketing Strategist • Collinsville, IL • [email protected]